Cryptocurrency exchange Crypto.com has started rolling out its services to whitelisted institutional clients in the United States.
The trading platform is currently available to pre-qualified selected investors in the country, and more investors are expected to join in the coming months.
The company has announced that its VIP clients will access various event rewards and market insights. The users will reportedly get exclusive access to forums.
The Singapore-based exchange urges corporate clients based in the US to join its whitelist and test the platform.
Crypto.com Chief Executive Officer Kris Marszalek expresses enthusiasm about the launch, saying that the service will soon be available to regular traders.
The news comes as the exchange sustains extensive sports marketing in the country. Crypto.com recently released an NFT airdrop of NBA player Lebron James. The collectibles were distributed to over 5,000 viewers of its Super Bowl ad.